SEO for a school, by the admission.
The search is a place for a child, in a board, at an age. A page of facilities does not answer it.
Starting fee ₹40,000 a month, plus GST. The column marked on this page is that scope. The other published columns are below.
The page is an application, not a result.
No fee for a school year and no board-result average is cited, because none was used. A claim about results is published only when the school supplies it with the year.
Recommendation: one school, the classes it runs. Exam coaching is SEO for coaching. A degree college is SEO for colleges.
School sites hide the admission.
What parents cannot find.
- 01
No age and no board
A parent cannot tell if the school is even a candidate.
- 02
A promised seat
The page explains how to apply. It does not say the child is in.
- 03
Last year's toppers with no year
Left off unless the school can source them.
What the retainer covers for one school.
Admissions. Not a school ERP and not a parent login.
- 01
Admissions and stage pages
The classes the school runs.
- 02
The Google profile
The school's name, the city, and a phone for the office.
- 03
An enquiry
The child's age or class, and a phone. Not a fake entrance score.
- 04
Monthly reporting
Enquiries from non-brand search. No seat is guaranteed.
How an SEO engagement runs
A class the school does not run is not given a page.
- 01
Audit
The site, the Google profile, and whether a call or a form is actually counted. The reply says if search is the wrong channel.
- 02
Research
The searches that match services the business sells. Competitor pages are read for structure. Their claimed results are not treated as facts.
- 03
Strategy
Which pages to publish, which to refuse, and which pricing column the scope fits. Written down before the monthly work starts.
- 04
Implementation
Technical fixes, internal links, the profile, and the pages. Anything that states a professional fact is corrected by the client before it goes live.
- 05
Check
Forms, the phone number, redirects from old URLs, and schema that matches the visible page. No review markup is added to invent a rating.
- 06
Report
A monthly read of calls and form fills, including what did not move. The report is the work. It is not a ranking promise.
Found at admission time. The school decides the seat.
The website is website design for schools.
Pages one school needs.
The school, the stages, how to apply.
- 01
School
Board, city, and who it is for.
- 02
Stage
A class group the school actually runs.
- 03
Apply
What the office needs. Not a promise.
Pages that match an admission.
No volume is shown.
Example pages, and the search they can answer. No traffic forecast.
| Page | Purpose | Search intent |
|---|---|---|
| Admissions page | Be found when a parent is choosing a school. | Commercial. |
| How to apply | The steps the office actually uses. | Trust. |
No school result is published here.
There is no school case study. The corridor in the image was generated for this site. It is not a school and not a pupil.
Published client work has to meet the case study standard. This page does not invent one to fill the gap.
One school is the local column.
A trust with several schools is Growth, and only for the schools they will keep current.
GST on these services is 18%. The local column has a three-month minimum. The larger columns have six. Domain tools and advertising spend are extra. A ranking is not included.
Monthly retainer, billed in advance, excluding GST. No setup fee. The number in the column is the fee for that scope. Reporting and a strategy call are included at every tier.
- Starts here
Local + Website SEO
One school.
₹40,000 a month, plus GST
Own the searches happening within a few miles of you — the map pack, the service pages and the reviews that decide the click — with the website's own SEO fixed on the same retainer rather than quoted as a second one.
- Website SEO included: technical crawl, speed, schema, titles and internal linking — the fixes made, not handed over as a report
- Google Business Profile optimisation and weekly posts
- Citation audit, cleanup and ongoing consistency across the directories that matter
- Review generation system and response templates your team can run
- Location and service page build-out — written, published and interlinked
- Map-pack rank tracking by grid, so you can see the streets you win and the ones you do not
- 2 locally-targeted content pieces a month
- Monthly report counting calls, form fills and direction requests, plus a strategy call to read it with you
What you are paying forA local footprint that is actually clean — profile, citations, reviews — and a page for every service and area you sell to. The website SEO sits inside this fee, so the technical work an audit would flag is done rather than quoted. You keep the pages and the profile whether or not the retainer continues.
3-month minimum. Further locations are scoped on the same terms, not copied in as a flat extra.
Get a scoped quote -
Growth SEO
Several schools in one trust.
₹65,000 a month, plus GST
The full discipline on one site: technical foundations, a content programme built on commercial intent, earned links, and visibility inside AI answers — one retainer instead of four line items.
- Complete technical SEO — crawl, index, render, speed, schema
- Keyword and intent strategy scored on commercial value, not search volume
- 4 content pieces a month, briefed, written and edited — production included, not billed on top
- Internal linking architecture that moves authority to the pages that make money
- AI SEO (GEO): entity and schema work, llms.txt, AI-answer visibility tracking
- 3–4 earned links a month through outreach and digital PR
- Conversion rate input on the pages that already rank, so more of the traffic converts
- Monthly reporting against enquiries and revenue — not rankings alone — plus a strategy call
What you are paying for48 published pieces a year, roughly 40 earned links, a technically clean site and a documented keyword strategy — all of it yours to keep. Bought separately, the content, the links and the technical work are three suppliers and three invoices; here they are one fee and one person accountable for the result.
6-month minimum — the first quarter is foundations and rarely shows in revenue.
Get a scoped quote -
Broader SEO
A large group. Not assumed.
₹95,000 a month, plus GST
A programme built around the buying decision — the comparison, the alternative and the objection pages your sales team already answers on every call.
- Cluster architecture mapped to the buying decision, not the product taxonomy
- 8–10 pieces a month including comparison, alternative and JTBD pages
- Product-led content built with your team's subject expertise
- 6–8 links a month plus a running digital PR programme
- AI search visibility programme across ChatGPT, Perplexity and AI Overviews
- Competitor displacement: which of their pages we take, and in what order
- Pipeline-attributed reporting — sessions to signups to qualified pipeline
- Monthly strategy call with your growth or marketing lead
What you are paying forThe pages your sales team already answers on every call — comparison, alternative and objection pages — built at 8–10 a month with links behind them, plus reporting that follows a session through to qualified pipeline. Content production sits inside the fee, not as a second invoice.
6-month minimum. Content production is included, not billed on top.
Get a scoped quote
The starting fee named on this page is ₹40,000 a month, plus GST, for the scope marked "Starts here". The full wording, and the add-ons, are on the pricing page. The work is done by Shruti Parashar, from Sonipat, for businesses in India. There is no office in Delhi, Gurugram or Noida.
The same service, without this industry, is the SEO page. The other half of this industry is Website design for schools.
Questions schools ask.
How much does SEO for a school cost?
₹40,000 a month, plus GST, for one school. The work is admissions search and the website's own SEO. It is not a promise that a class will fill.
Can the site say every applicant gets a seat?
No. The page can explain the process the school uses. The decision stays with the school.
Is a preschool the same page?
Yes, when the buyer is one school and the enquiry is a place for a child. The pages name the ages the school takes. A coaching institute for exams is not this page.
Send the site. The reply says whether this retainer fits.
If the business is outside schools, or this scope is the wrong size, the reply says so. There is no calendar on this page. The form is the request.
Replies usually go out within one working day.