Shruti Parashar
Websites · Software and SaaS

A software site that can carry the comparison.

Problem, product, and the objections. The application stays in the company's own build.

Starting fee ₹2,50,000, plus GST. The column marked on this page is that scope. The other published columns are below.

A laptop and a phone on a worn desk, both screens showing an empty page layout, beside a desk lamp.
A laptop with an empty page layout. Editorial image, generated for this site. Not a product and not a customer’s dashboard.

The larger site matches a content programme. The app does not come with it.

The broader SEO plan publishes comparison pages for months. The site has to have templates for them, or every page is a one-off. That is the ₹2,50,000 build. Search is SEO for software and SaaS.

01 The problem

What is refused.

A screenshot of a dashboard and a request-access form.

  1. 01

    The product rebuilt in the marketing project

    Logins, billing and the app are out of scope in the first conversation.

  2. 02

    A comparison table with invented ticks

    A cell is filled only when the company can stand behind it.

  3. 03

    A pricing page of numbers they will not honour

    Prices are the company's, or the page asks for a conversation instead.

02 The work

What is designed and built.

The marketing site.

  1. 01

    Templates

    Product, comparison, and a resource. The team can publish.

  2. 02

    A demo request

    Tested into the CRM they already use, where that integration is in the plan.

  3. 03

    Three months of edits

    Inside the fee, plus the longer support window on this plan. Care after that is ₹12,000 a month, plus GST, or it stops.

03 The process

How a website project runs

If the brief is the application, the marketing site is still quoted separately and the app is declined as this package.

  1. 01

    Discovery

    What the business sells, who buys it, and what an enquiry has to collect. A booking tool or a catalogue that is not in the quote is named as out of scope.

  2. 02

    Sitemap and wireframes

    The pages listed on this page, and a wireframe of the enquiry path, before visual design starts.

  3. 03

    Design

    A layout for those pages, from scratch. Not a template with the logo dropped on.

  4. 04

    Build

    Responsive pages, a CMS a non-developer can edit, and basic technical SEO: titles, headings, speed, and schema that matches the content.

  5. 05

    Content

    A draft against the brief. Prices, clinical claims, legal explanations and project facts are the client's to correct before launch.

  6. 06

    Test and launch

    The form is tested into the inbox the client names. Old URLs that already receive enquiries are redirected. Three months of small edits are inside the fee.

04 The site

Product marketing corrects the claim. The site does not invent a feature.

A store that sells goods is the ecommerce build.

What the navigation contains.

The decision to buy.

  1. 01

    Problem

    The job.

  2. 02

    Product

    Who it is for.

  3. 03

    Comparison

    A fair difference. No invented score.

  4. 04

    Demo

    A conversation.

Proof

No product is shown as a client.

The laptop in the image was generated for this site. It is not a customer’s screen and not a shipped interface.

Published client work has to meet the case study standard. This page does not invent one to fill the gap.

Fee

A software marketing site is ₹2,50,000.

₹1,50,000, plus GST, when the site is genuinely ten to fifteen pages and does not need a comparison system. The reply picks one.

GST on these services is 18%. Three months of management are inside the fee. Care after that is ₹12,000 a month, plus GST, or it stops. Domain and hosting are billed at cost.

One-time project fee, excluding GST. Billed 50% up front and 50% at launch. The number in the column is the fee for that scope.

  1. Local Presence

    Not a software company.

    ₹85,000 project fee, plus GST

    A fast, credible site that ranks in the local pack and turns a phone-first visitor into a call or a booking.

    • 5–7 pages, designed from scratch — no template
    • Content plan and page-by-page copy outline, written before design starts
    • Local SEO built into the structure: service and location page architecture, LocalBusiness schema, NAP consistency
    • Google Business Profile connected and optimised
    • Lead form, click-to-call and directions on every page
    • Enquiries piped into your CRM, inbox or WhatsApp — connected and tested
    • Mobile-first build, Core Web Vitals pass
    • GA4 and Search Console configured and verified
    • 3 months of website management included — updates, backups, uptime and small edits
    What you are paying for

    A site you own outright, structured so a local search can actually find it, with the content plan, the CRM connection and a quarter of management already inside the fee. No template licence, no page-builder subscription, no bill for the first small edit you ask for.

    Around 3 weeks from content handover. After the included three months, website management is the care plan, or it stops.

    Get a scoped quote
  2. Growth Site

    A short marketing site. No large resource programme.

    ₹1,50,000 project fee, plus GST

    A site built to be added to — templates, a real CMS and an internal linking structure that can carry a content programme.

    • 10–15 pages plus a CMS-driven blog
    • Full content plan: page inventory, keyword mapping, briefs and a six-month publishing calendar you can hand to any writer
    • Reusable service, location and landing page templates
    • On-page SEO for an agreed target keyword set
    • CRM integration — HubSpot, Zoho, Pipedrive or your own — with lead source and campaign passed through on every form
    • Conversion tracking: events, goals and form attribution
    • Speed and Core Web Vitals pass on every template
    • Content migration and 301 mapping from the existing site
    • 3 months of website management included, then 30 days of post-launch support on top
    What you are paying for

    Templates your team can publish against without a developer, a six-month content calendar to fill them, and leads landing in the CRM with their source attached. The build is the part that stops being a bottleneck — everything after launch is you adding pages, not paying for them.

    Around 5–6 weeks. Includes one round of structural revision and two rounds of design revision. After the included three months, website management is the care plan, or it stops.

    Get a scoped quote

The starting fee named on this page is ₹2,50,000, plus GST, for the scope marked "Starts here". The full wording, and the add-ons, are on the pricing page. The work is done by Shruti Parashar, from Sonipat, for businesses in India. There is no office in Delhi, Gurugram or Noida.

The same service, without this industry, is the Website development page. The other half of this industry is SEO for software and saas.

Questions

Questions about the build.

How much does a website for a SaaS or software company cost?

₹2,50,000, plus GST, for a marketing site with templates for product and comparison pages. ₹1,50,000, plus GST, for a shorter site. The application, billing and login are not included. SaaS and licensed software are the same build.

Can the marketing site share a domain with the app?

Yes, if the company's setup allows the marketing pages to be crawled. An app shell that hides the pages is called out in the scope. Fixing that rendering is part of the marketing build. Rebuilding the app is not.

Will you invent a comparison score?

No. A table uses facts the company can support. An empty cell stays empty.

Next

Send the site. The reply says whether this build fits.

If the business is outside software and saas, or this scope is the wrong size, the reply says so. There is no calendar on this page. The form is the request.

Replies usually go out within one working day.