Shruti Parashar
SEO · Manufacturers

SEO for a manufacturer, by the specification.

The buyer already knows the part or the material. The page has to match that, and then ask for a quote.

Starting fee ₹95,000 a month, plus GST. The column marked on this page is that scope. The other published columns are below.

A lathe at rest and stacked crates on a factory floor, under a skylight.
A factory floor. Editorial image, generated for this site. Not a client’s plant.

This is a pipeline, not a map pack.

No turnover, capacity, or export figure is cited. Those would be the company's, and only if they can show them. This page does not use a study of factory SEO spend, because none was used.

Recommendation: the products they make and the industries they supply. A carrier that moves those goods is SEO for logistics. A brand that sells finished goods to households is SEO for ecommerce and D2C.

01 The problem

Factory sites list every process and never the part.

What a buyer cannot send to procurement.

  1. 01

    No specification

    A photograph of a machine is not a datasheet.

  2. 02

    An RFQ that asks for a name only

    Quantity, the part, and a phone are the minimum.

  3. 03

    A capacity claim with no source

    Left off unless the company will stand behind the number.

02 The work

What the retainer covers.

Product lines they make this year. Not a page for every alloy in a textbook.

  1. 01

    Specification pages

    What is made, in the company's facts.

  2. 02

    Comparison only where it is honest

    Against a way of buying, not a slur on a named rival the company cannot support.

  3. 03

    A quote path

    Part, quantity, and a phone or an email the sales desk reads.

  4. 04

    Monthly reporting

    Enquiries from non-brand search, read as pipeline. No order is guaranteed.

03 The process

How an SEO engagement runs

A product they have stopped making does not stay up as if it were current.

  1. 01

    Audit

    The site, the Google profile, and whether a call or a form is actually counted. The reply says if search is the wrong channel.

  2. 02

    Research

    The searches that match services the business sells. Competitor pages are read for structure. Their claimed results are not treated as facts.

  3. 03

    Strategy

    Which pages to publish, which to refuse, and which pricing column the scope fits. Written down before the monthly work starts.

  4. 04

    Implementation

    Technical fixes, internal links, the profile, and the pages. Anything that states a professional fact is corrected by the client before it goes live.

  5. 05

    Check

    Forms, the phone number, redirects from old URLs, and schema that matches the visible page. No review markup is added to invent a rating.

  6. 06

    Report

    A monthly read of calls and form fills, including what did not move. The report is the work. It is not a ranking promise.

04 The search

Found for the part. Trusted by the spec. Chosen with an RFQ.

Pages a plant needs.

The line, the spec, the quote.

  1. 01

    Company

    What is made, and where the plant is. One plant page, not a city doorway.

  2. 02

    Product line

    The specification.

  3. 03

    Ask for a quote

    Part and quantity.

Proof

No plant result is published here.

There is no manufacturer case study. The factory in the image was generated for this site. It is not a client’s plant.

Published client work has to meet the case study standard. This page does not invent one to fill the gap.

Fee

A manufacturer starts at ₹95,000 a month.

The local column is the wrong tool. The buyer is not choosing a factory because it is nearest on a map.

GST on these services is 18%. The local column has a three-month minimum. The larger columns have six. Domain tools and advertising spend are extra. A ranking is not included.

Monthly retainer, billed in advance, excluding GST. No setup fee. The number in the column is the fee for that scope. Reporting and a strategy call are included at every tier.

  1. Local + Website SEO

    Not this buyer. A local trade is a different page.

    ₹40,000 a month, plus GST

    Own the searches happening within a few miles of you — the map pack, the service pages and the reviews that decide the click — with the website's own SEO fixed on the same retainer rather than quoted as a second one.

    • Website SEO included: technical crawl, speed, schema, titles and internal linking — the fixes made, not handed over as a report
    • Google Business Profile optimisation and weekly posts
    • Citation audit, cleanup and ongoing consistency across the directories that matter
    • Review generation system and response templates your team can run
    • Location and service page build-out — written, published and interlinked
    • Map-pack rank tracking by grid, so you can see the streets you win and the ones you do not
    • 2 locally-targeted content pieces a month
    • Monthly report counting calls, form fills and direction requests, plus a strategy call to read it with you
    What you are paying for

    A local footprint that is actually clean — profile, citations, reviews — and a page for every service and area you sell to. The website SEO sits inside this fee, so the technical work an audit would flag is done rather than quoted. You keep the pages and the profile whether or not the retainer continues.

    3-month minimum. Further locations are scoped on the same terms, not copied in as a flat extra.

    Get a scoped quote
  2. Growth SEO

    A narrow line, if the company is not yet competing widely. Agreed in writing, not assumed.

    ₹65,000 a month, plus GST

    The full discipline on one site: technical foundations, a content programme built on commercial intent, earned links, and visibility inside AI answers — one retainer instead of four line items.

    • Complete technical SEO — crawl, index, render, speed, schema
    • Keyword and intent strategy scored on commercial value, not search volume
    • 4 content pieces a month, briefed, written and edited — production included, not billed on top
    • Internal linking architecture that moves authority to the pages that make money
    • AI SEO (GEO): entity and schema work, llms.txt, AI-answer visibility tracking
    • 3–4 earned links a month through outreach and digital PR
    • Conversion rate input on the pages that already rank, so more of the traffic converts
    • Monthly reporting against enquiries and revenue — not rankings alone — plus a strategy call
    What you are paying for

    48 published pieces a year, roughly 40 earned links, a technically clean site and a documented keyword strategy — all of it yours to keep. Bought separately, the content, the links and the technical work are three suppliers and three invoices; here they are one fee and one person accountable for the result.

    6-month minimum — the first quarter is foundations and rarely shows in revenue.

    Get a scoped quote

The starting fee named on this page is ₹95,000 a month, plus GST, for the scope marked "Starts here". The full wording, and the add-ons, are on the pricing page. The work is done by Shruti Parashar, from Sonipat, for businesses in India. There is no office in Delhi, Gurugram or Noida.

The same service, without this industry, is the SEO page. The other half of this industry is Website design for manufacturers.

Questions

Questions manufacturers ask.

How much does SEO for a manufacturer cost?

₹95,000 a month, plus GST. That is the broader plan: pages around the buying decision, not a map-pack retainer. A company that only needs to be found beside its own gate is told if the smaller plan is the honest fit.

Will you publish our capacity and our export markets?

Only as the company states them, and only if they can point at the figure. This practice does not invent a tonnage or a country list.

Do you write the engineering?

A draft from a brief, corrected by the company's own technical people before it is published. The spec on the site is theirs.

Next

Send the site. The reply says whether this retainer fits.

If the business is outside manufacturers, or this scope is the wrong size, the reply says so. There is no calendar on this page. The form is the request.

Replies usually go out within one working day.