Shruti Parashar
Websites · Coaching

A coaching site organised by the course.

The centre, the courses it runs, and how to ask about a batch.

Starting fee ₹85,000, plus GST. The column marked on this page is that scope. The other published columns are below.

Empty benches and a whiteboard with only faint marks, under ceiling fans.
An empty classroom. Editorial image, generated for this site. Not a coaching centre and not a student.

The site is the centre, not a learning app.

Video classes, tests, and a login for students are a product. They are not this build. Search is SEO for coaching institutes.

01 The problem

What is designed out.

Ticker tapes of ranks.

  1. 01

    A result with no source

    It is not given a slot in the layout.

  2. 02

    A course list copied from another institute

    Only courses this centre runs.

  3. 03

    A counselling form that asks for a fake rank predictor

    The form asks which course and for a phone number.

02 The work

What is designed and built.

The marketing site. Teaching stays with the institute.

  1. 01

    Course pages

    What is taught.

  2. 02

    An enquiry

    Course, phone, preferred mode if they have one.

  3. 03

    Three months of edits

    Inside the fee. Then ₹12,000 a month, plus GST, or it stops.

03 The process

How a website project runs

If the institute is in fact a school or a college, the quote moves before design.

  1. 01

    Discovery

    What the business sells, who buys it, and what an enquiry has to collect. A booking tool or a catalogue that is not in the quote is named as out of scope.

  2. 02

    Sitemap and wireframes

    The pages listed on this page, and a wireframe of the enquiry path, before visual design starts.

  3. 03

    Design

    A layout for those pages, from scratch. Not a template with the logo dropped on.

  4. 04

    Build

    Responsive pages, a CMS a non-developer can edit, and basic technical SEO: titles, headings, speed, and schema that matches the content.

  5. 05

    Content

    A draft against the brief. Prices, clinical claims, legal explanations and project facts are the client's to correct before launch.

  6. 06

    Test and launch

    The form is tested into the inbox the client names. Old URLs that already receive enquiries are redirected. Three months of small edits are inside the fee.

04 The site

The institute signs the academic claim.

Faculty names and results are corrected by the institute before launch.

What the navigation contains.

One centre.

  1. 01

    Centre

    Where and which exams.

  2. 02

    Course

    One course.

  3. 03

    Enquire

    Batch and phone.

Proof

No centre is shown as a client.

The classroom in the image was generated for this site. It is not a coaching centre and not a student.

Published client work has to meet the case study standard. This page does not invent one to fill the gap.

Fee

One centre is ₹85,000.

Several centres on one site are ₹1,50,000, plus GST.

GST on these services is 18%. Three months of management are inside the fee. Care after that is ₹12,000 a month, plus GST, or it stops. Domain and hosting are billed at cost.

One-time project fee, excluding GST. Billed 50% up front and 50% at launch. The number in the column is the fee for that scope.

  1. Growth Site

    Several centres or a longer course list.

    ₹1,50,000 project fee, plus GST

    A site built to be added to — templates, a real CMS and an internal linking structure that can carry a content programme.

    • 10–15 pages plus a CMS-driven blog
    • Full content plan: page inventory, keyword mapping, briefs and a six-month publishing calendar you can hand to any writer
    • Reusable service, location and landing page templates
    • On-page SEO for an agreed target keyword set
    • CRM integration — HubSpot, Zoho, Pipedrive or your own — with lead source and campaign passed through on every form
    • Conversion tracking: events, goals and form attribution
    • Speed and Core Web Vitals pass on every template
    • Content migration and 301 mapping from the existing site
    • 3 months of website management included, then 30 days of post-launch support on top
    What you are paying for

    Templates your team can publish against without a developer, a six-month content calendar to fill them, and leads landing in the CRM with their source attached. The build is the part that stops being a bottleneck — everything after launch is you adding pages, not paying for them.

    Around 5–6 weeks. Includes one round of structural revision and two rounds of design revision. After the included three months, website management is the care plan, or it stops.

    Get a scoped quote
  2. Larger site

    A chain with a course system the team fills. Not a learning app.

    ₹2,50,000 project fee, plus GST

    A larger site: a design system, templates for a catalogue or a long content programme, and enquiries that land in the CRM with their source attached.

    • 20+ pages on a documented design system
    • Content strategy for the whole site: cluster map, page inventory, briefs and a twelve-month publishing calendar
    • Templates for service, catalogue, comparison and location pages, ready for the team to fill
    • A CMS so the business can publish without a developer
    • CRM integration — Zoho, HubSpot, or the system the business already runs — with the source attached to every enquiry
    • The enquiry path instrumented end to end, including the pages that should produce a conversation
    • Full migration with redirect mapping and rank protection
    • 3 months of website management included, then 60 days of post-launch support on top
    What you are paying for

    A documented design system, templates the team can publish against, and a migration that maps the old URLs. The fee above is the fixed project fee for this scope.

    8–12 weeks depending on page count and integrations. Scope is fixed in writing before the first invoice. After the included three months, website management is the care plan, or it stops.

    Get a scoped quote

The starting fee named on this page is ₹85,000, plus GST, for the scope marked "Starts here". The full wording, and the add-ons, are on the pricing page. The work is done by Shruti Parashar, from Sonipat, for businesses in India. There is no office in Delhi, Gurugram or Noida.

The same service, without this industry, is the Website development page. The other half of this industry is SEO for coaching.

Questions

Questions about the build.

How much does a website for a coaching institute cost?

₹85,000, plus GST, for one centre. ₹1,50,000, plus GST, for several centres. A student login and an online test series are not included.

Can the homepage show last year's results?

Yes, if the institute provides the exam, the year, and permission for any student's name or photograph. A number with no year is not designed in.

Is a school website the same fee?

A school is a different page and a different enquiry, which is admissions for a child. The fee for one school site is also ₹85,000, plus GST, but the pages are not these pages.

Next

Send the site. The reply says whether this build fits.

If the business is outside coaching, or this scope is the wrong size, the reply says so. There is no calendar on this page. The form is the request.

Replies usually go out within one working day.